Everywhere we look, all we hear about is the economy, the economy, the economy. Well, I'm tired of hearing about how bad it is. I'd rather light a candle in the darkness than complain about the fact that darkness is there!
High quality chocolates are a 'luxury' anyone can afford. How do you want to spend your money? Do you want to spend it on a Hershey's bar or something of better quality?
One way we can continue to help is to purchase high quality organic chocolate. In a recent report (Dec. 2, '08) by Packaged Facts, gourmet chocolate sales were up NINE percent in 2008, vs. 2007. In a quote from Gourmet News: "The trend indicates that even in lean economic times, consumers are still treating themselves to affordable luxuries such as chocolate."
That's good news for the gourmet/natural food/organic industry. I recently heard on Fox News that organic sales of most produce and other packaged food items had taken a downturn, because people didn't want to spend the money. This needs to change. Education and public relations efforts with the average consumer need to continue.
The question I always ask: "Where would you rather spend your money - at the grocery store or the doctor's office?" Usually, when I ask that, I get the answer: "Well, I have insurance." To me that just shows that people are not aware of how much their eating habits affects their overall health.
So...don't be afraid to continue eating healthy, organic dark chocolate. And don't forget to "Buy from the Little Guy" - as well as all the fine companies in this industry.
Chocolate is the best of comfort foods. More on that later.
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